There is nothing quite like the thrill of cashing in on some serious retail perks just for surviving another year on this planet. If your idea of the perfect birthday involves a coffee-and-retail-therapy crawl where your wallet barely leaves your pocket, you are in the right place. From deluxe skincare sets to fully customized lattes, companies are practically begging to give you free stuff. However, you can’t just walk in and demand your treats—you need a game plan.

Here is exactly how to claim the absolute best birthday freebies this year, hassle-free.


Sephora


The Freebie: A free deluxe gift set. This year’s core lineup features viral favorites like Tower 28 (with its SOS spray and a lip jelly duo), Glossier (a mini fragrance and Cloud Paint set), and Dr. Dennis Gross Skincare.
How to Claim: Join the free Beauty Insider program. You can pick up your gift in-store anytime during your birthday month with absolutely no purchase required. If you prefer to shop from your couch, you can redeem it online, but it requires a minimum purchase of $25.

Ulta


The Freebie: A deluxe beauty sample (the selections rotate, but think prestige favorites like Tatcha or Dermalogica) plus double points on all purchases you make during your entire birthday month.
How to Claim: Sign up for Ulta Beauty Rewards. Keep a close eye on your email or app when your birth month rolls around; they’ll send a coupon barcode that you just need to scan at the register.

Bath & Body Works


The Freebie: A free body care or home fragrance item valued up to $9.95. This is the absolute perfect size for a travel fine fragrance mist or body cream for your purse.
How to Claim: Sign up for My Bath & Body Works Rewards. The coupon lands right in your app wallet on your actual birthday and is valid for 30 days.
Pro-Tip: If you redeem it online, you have to buy something else to trigger it, but it is 100% free if you scan it at the register in-store.|

Starbucks


The Freebie: A free handcrafted beverage of any size (yes, get the Venti!) with all the extra espresso shots and modifications your heart desires. Alternatively, you can choose a free food item or a ready-to-drink bottled beverage.
How to Claim: Sign up for Starbucks Rewards at least 7 days before your birthday, fill out your birthdate, and make sure you’ve earned at least 1 star in the past year.
Crucial Tip: Unless you have climbed to their higher Gold or Reserve status tiers, this reward is only valid on your exact birthday. If you don’t swing by on the actual day, it vanishes at midnight!

Nothing Bundt Cakes


The Freebie: A free Bundtlet (their signature, individual-sized mini bundt cake) in any flavor—and yes, they even have gluten-free options!
How to Claim: Join the Bundt Nation e-club at least a week before your big day. They’ll email you a coupon that stays valid for a couple of weeks surrounding your birthday.

Yankee Candle


The Freebie: A totally free fan-favorite item, which usually translates to a free small jar candle or a car fragrance to keep your ride smelling amazing.
How to Claim: Sign up for the Yankee Candle Fragrance Family rewards program. They will email you a voucher code that you can use anytime during your birthday month.

PINK (Victoria’s Secret)


The Freebie: A special birthday reward coupon—usually $10 off any purchase. Because they frequently run sales, you can easily use this to score a completely free pair of panties or a beauty item.
How to Claim: Sign up for the free Victoria’s Secret & PINK Rewards program. Just make sure your birthdate is added to your profile at least a month in advance so the system has time to push the offer to your app.

The Ultimate Birthday Pro-Tip
Do not wait until your birthday month to start signing up for these programs!

Almost all of these retailers require you to be an active rewards member for at least 7 to 14 days before your birthday month begins to trigger the automated coupons. If you sign up the day before, you might have to wait until next year. Take 10 minutes today to sign up for your favorites, and your future self will thank you.

Don’t forget to bookmark this page so you don’t miss out on your treats.