They’re magically delicious! Lucky Charms wants to make sure your virtual St. Patrick’s Day celebrations are just as magical and fun as in years past. The introduction of limited-edition Green Milk Turn Lucky Charms cereal and new family activities, like Lucky’s CharmWorld by Candy Land game, are providing new traditions for families to enjoy.
First, start off your St. Patrick’s Day with a breakfast complete with green milk. Green Milk Turn Lucky Charms is a limited-edition cereal with magical clover charms that turns your milk green. This special box will be available on shelves at major retailers nationwide this February, while supplies last and will retail for $3.33.
Then grab the kids for a fun family game. In partnership with Hasbro, Lucky Charms CharmWorld by Candy Land game is a fun twist on the childhood favorite. This special edition is now available for pre-order for $15.99.
But that’s not all!
For even more imaginative ways for families to inspire St. Patrick’s Day fun, Lucky Charms has teamed up with well-known brands for these activities:
- Make a festive fashion statement with Charm-themed Crocs Jibbitz charms
- Treat the family to Cold Stone Creamery Lucky Charms Ice Cream and Lucky Charms Shake available at participating locations nationwide beginning Mar. 1, 2021
- Create and share a free video eCard from JibJab featuring Lucky’s chase to the pot of gold
“For generations, Lucky Charms has been synonymous with wonderment and fun, and this year we’re adding even more colorful magic for a special St. Patrick’s Day,” said Mindy Murray, senior brand experience manager for Lucky Charms. “We’re excited to bring many ways to celebrate at home with such great collaborators in Hasbro, Cold Stone Creamery, JibJab and Crocs Jibbitz charms to help parents create magical memories with their children.”
To learn more about Green Milk Turn Lucky Charms and how Lucky Charms is at the center of this year’s St. Patrick’s Day celebrations, be sure to follow Lucky Charms on Facebook, Twitter, Instagram and Pinterest.