Are your kids getting bored with the same snack options day after day? Sabra just introduced a game-changing line of plant-based snacks just for kids. The two kid-approved flavors, Brownie Batter Dip & Graham Cracker Sticks and Taco Dip & Rolled Tortilla Chips are sure to become snack time staple.
Super moms Daphne Oz, Christina Milian and Candace Parker work hard to balance busy lives and healthy lifestyles for their families. Now they are challenging parents everywhere to a game of truth or dare — sharing some less-than-proud, real-life snacking and parenting truths while daring their own children to try something new.
The #sabradeliciousdare campaign will kick off the week of Feb. 22. Fans who comment on the posts and share their own snacking truths will have a chance to win a limited edition ‘Sabra Kids Delicious Dare Box’ with a custom card game and two full size products for kids to try each flavor.
Parker said, “The truth is, when you’re always busy and on-the-go, it can be tough to find healthy snack options that your kids will actually enjoy. That’s why I am really excited about Sabra Kids! It’s a plant-based and delicious snack I can feel good about my daughter eating.”
A recent survey conducted by OnePoll in conjunction with Sabra found that 70% of parents want their kids to incorporate more plant-based foods in their diet. Even so, 80% will usually give their picky eaters the same snacks they already enjoy. More than 70% of parents are willing to give their kids something new if dared to do so.
“Like many families, we’ve embraced a more plant-based way of eating at home, and I know it can be very challenging to find incredibly great tasting, excellent snacks for kids,” said Jason Levine, dad of three and Sabra CMO. “Sabra Kids is a delicious snack and we’re thrilled for families to taste for themselves …in fact, we’re daring them to try it.”
Sabra is so sure kids will love this new line that they have offered a “Love It or It’s Free” Guarantee. Visit http://SabraKids.dja.com for details & terms & conditions. Must be 18+ (19+ in AL & NE). Refund will consist of pre-tax purchase price stated on original receipt. Submit proof by 1/7/22.
Sabra Kids come in packs of three single-serve snacks and the products are plant-based, vegan, Kosher and made from non-GMO* ingredients. You can find Sabra Kids in supermarkets nationwide and online at retailers including Walmart and Amazon Fresh.
